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Published on:

10th Nov 2023

From Dog's Intuition to Business Revolution: A Journey with Active Life Company's Melissa Allen

In this engaging episode of 'SKU TALKS', we sit down with Melissa Allen, co-founder of Active Life Company, a veteran-owned and operated business specializing in mineral sunscreen. Melissa shares the remarkable story of how their dog's intuition led to the discovery of her husband's skin cancer and inspired them to create a sunscreen product that could protect others. With an insightful background in biology and a knack for SEO, Melissa takes us through the challenges and triumphs of launching a product-based company. She delves into the significance of grants and mentorship, highlighting the importance of government resources and specialized advisors to support small businesses. Whether you're interested in the sunscreen industry, the journey of a health-conscious entrepreneur, or the power of grants in business development, this episode offers a wealth of knowledge. 

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About the Podcast

SKU TALKS
SKU TALKS delves into the journeys of successful Amazon sellers, uncovering strategies, challenges, and insights from those who've navigated the vast e-commerce landscape.
SKU TALKS is the definitive podcast for those looking to tap into the pulse of the Amazon marketplace. Each episode, we dive deep into the stories of seasoned Amazon sellers, exploring the ups and downs of their entrepreneurial journeys. From small-time hobbyists to expansive businesses, our guests come from all backgrounds and scales, offering listeners a unique look into the myriad of strategies and tactics employed to thrive within this e-commerce behemoth.

Beyond just success stories, SKU TALKS also delves into the inevitable challenges and hurdles faced in the Amazon selling world. We discuss algorithm changes, shifting market dynamics, and competitive landscapes, ensuring our audience stays ahead of the curve. Whether you're an aspiring seller or a seasoned pro, this podcast offers a wealth of information, insights, and inspiration from those who've walked the path before.

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Sam Lee